News

BID Market Research

8th February 2017

A group of students from Lancaster University are currently conducting a research project for Lancaster BID as part of their studies.

The students are assessing the different methods of marketing we currently use to promote BID activities and events and will provide us with a final report giving recommendations of the most effective marketing methods to take forward in the future.

An initial step is for the students to seek feedback from people who have attended our previous events to find out how most people heard about them. An online survey has been set up and can be accessed here.

Please complete the quick survey for your chance to win a £30 voucher to a store of your choice in Lancaster city centre!


 

 



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